Ever hear of Hyperhydrosis? Well, neither had we. In short, it’s a unique application for Botox to treat severe underarm sweating. Our mandate was to engage, educate, and motivate sufferers via the internet, online publishers, and social channels to seek an approved dermatologist as a recommended solution to their condition...all the while adhering to the stringent requirements of one of the most regulated industries in the world.
iNDELIBLE wrote, produced, and directed a daytime talk show called "Ready, Sweat, Go!" hosted by Vanessa Branch (the Orbit gum girl), where women candidly dished about living with severe underarm sweating. Additionally, iNDELIBLE redesigned Allergen's website BotoxSevereSweating.com with added features such as a self-assessment widget, online advertising, and video emails.
